We are passionate about making furniture which is ethically produced and sourced from sustainable raw materials. However, our commitment to sustainability goes beyond this and we are striving to be sustainable end to end.
One of the things we noticed most at the beginning of this journey was how most marketing was based on 'new' and 'latest drops'. To us this seemed like a consumerist mentality which was not conducive to preserving our planet. So we adopted Vivienne Westwood's mantra of 'buy less, choose well and make it last'. We build furniture to last, that can be re-purposed to different rooms if needs change. We try not to buy into the latest trends and only launch something new if we feel it really meets a need.
We are working on all aspects of sustainability from sourcing to marketing and packaging. You can read more about how we are striving to achieve this in 2021 in this blog post.